We’re obsessed with routines.
From morning rituals of the world’s most successful CEOs to the sleep habits of elite athletes, humans are naturally drawn to the idea that structure creates success.
But no group has taken daily optimization more seriously than biohackers and longevity athletes. These individuals—like Bryan Johnson, Dave Asprey, and Dr. Peter Attia—meticulously craft their routines, testing cutting-edge science to extend their lifespan and improve performance.
What if there was a single place where you could track, study, and even replicate the exact routines of the world’s leading longevity experts?
That’s where this business idea comes in.
TL;DR: A website that tracks the daily routines, habits, and practices of biohackers and longevity athletes
1. Problem/Opportunity ❓
The Problem:
People are obsessed with routines. We watch morning routine videos, read about the habits of successful people, and endlessly tweak our own schedules in the hope of unlocking peak performance.
But in the realm of optimization, no one takes routines more seriously than biohackers and longevity athletes. These individuals meticulously design their days to maximize health, extend lifespan, and push the boundaries of human potential.
Think about Bryan Johnson, who spends millions optimizing every aspect of his biology, or people like David Sinclair and Peter Attia, who are constantly testing and refining protocols based on the latest longevity science.
Yet, despite the public fascination with their routines, there isn’t a centralized, well-organized resource that tracks and updates what these biohackers are doing in real-time.
The Opportunity:
A website that tracks the daily routines, supplement stacks, and biomarkers of leading biohackers and longevity experts.
Something like Routines.club (which made $200K in 6 months) but hyper-focused on longevity and biohacking—an industry expected to reach $30B+ in the coming years.
2. Solution ✅
The Idea:
A dedicated website that curates and regularly updates the routines, habits, and protocols of the most well-known longevity athletes, giving people a single source of truth to learn from and emulate.
How It Works:
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Curate a List of the Best-Known Longevity Experts
- Bryan Johnson, Peter Attia, David Sinclair, Andrew Huberman, Rhonda Patrick, etc.
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Create Dedicated Pages for Each Expert
- Detail their current routines, supplement stacks, exercise regimens, and sleep habits.
- Update changes as they tweak protocols (which they do frequently!).
- If they share biomarkers (like Bryan Johnson’s Blueprint does), include those too.
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Monetize via Affiliate Links
- Link directly to supplements, wearables, biohacking tools, and health services used by these experts.
- Example: Bryan Johnson uses Tally Health supplements, WHOOP for tracking, and Oura for sleep monitoring—all of which have strong affiliate programs.
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Distribute Content to Drive Traffic
- Create Twitter/X threads, blog posts, and short-form videos summarizing these routines.
- Every post links back to the website, driving traffic and affiliate clicks.
3. How You’ll Get Rich 💰
Go-to-Market Strategy:
✅ Launch on Twitter/X & Substack – Post breakdowns of top biohackers’ routines, linking back to the site. ✅ Leverage SEO & Blog Content – Write in-depth posts on the science behind each habit, driving organic traffic. ✅ Create a Newsletter – Weekly updates on how these routines are evolving, monetized through sponsorships. ✅ Potential Expansion: A premium membership for exclusive deep dives, Q&A with biohackers, and routine alerts.
Business Model:
💰 Affiliate partnerships (supplements, fitness tech, diagnostics) 💰 Premium content membership (optional, future expansion) 💰 Sponsored newsletter slots once traffic grows
Startup Costs:
🚀 Almost zero. Basic website, SEO content, Twitter threads, and affiliate links. 🚀 As traffic grows, invest in content writers and web design.
Why This Works:
- The longevity and biohacking niche is booming.
- People are already searching for this content.
- It’s an easy-to-start, high-upside, low-cost business.
Longevity and biohacking are no longer niche topics—they’re a booming $30 billion industry. People are eager to learn from those who are pushing the boundaries of human health and performance.
A website that tracks these daily routines, supplements, and biomarkers isn’t just a cool idea—it’s a high-value resource that could generate serious cash flow through affiliate partnerships with health and wellness brands.
It’s simple, scalable, and costs almost nothing to start.
So, the only question left is: who’s going to build this first? 🚀